Consumer Pulse®

A set of indictors of consumer priorities, expectations, and perceived financial wellbeing have been developed by foreseechange over the past ten years.

These include:

• willingness to spend and save;
• ability to spend or save;
• expected movement in interest rates;
• expected movement in house prices.

These are updated quarterly based on a nationally representative telephone survey of 400 adults.  The cost is $200 per year (four updates).

These indicators have been shown to be good predictors of discretionary consumer spending and other activity.  They also provide insight into consumer behaviour that can be used to guide marketing tactics.

Sample (pdf format)

Order Form (pdf format)